Soft Touch Pens & Products

A soft touch coating is a matte, rubberized finish on the surface of a pen, notebook, and other products. For custom soft touch pens and drinkware, it offers a superior gripping surface and a stylish appearance. For products like soft touch notebooks, it offers a sophisticated style that is perfect for corporate gifting at conferences, trade shows, and other events.

Our Soft Touch Collection is growing every day, and we already have plenty of customer favourites for you to explore! Here are a few popular options you can find bearing a trendy soft touch finish.

• Soft Touch Stylus Pens: Stylus pens, like our Bright Soft Touch Diamond Stylus Pen, have become increasingly popular on our site. Customers love the look and feel of the rubberized barrel, and many come in a variety of bold, eye-catching colours.
• Soft Touch Gel Pens: Gel pens are always popular, but when you add a soft touch finish to the barrel, you’ve taken your favourite pens to a whole new level!
• Soft Touch Notebooks: Soft touch notebook sets and single notebooks are a great way to share your brand in a way that customers can interact with every day.
• Soft Touch Mugs and Tumblers: A soft touch finish also offers an obvious benefit to tumblers and mugs, working to prevent condensation rings on your furniture by creating a matte surface that resists condensation entirely.

Soft touch finishes have become increasingly popular with promotional products for many reasons. One reason is the aesthetic. Customers love the muted, matte appearance that allows this product to fit tastefully into a variety of gifting situations. Whether you’re offering soft touch notebook sets for a conference or increasing customer interest at a trade show, a soft touch coating captures the attention of your recipients without too much flash or effort.

Another reason customers love a soft touch coating is how it feels. This luxurious style has often been described as a “velvet finish,” referring to the softness that is created by the rubberized layer. Many companies strive to create sensory experiences with their products, allowing customers to engage with their brands with more than just their eyes. Products like soft touch gel pens and soft touch mugs allow customers to engage through touch, enjoying every aspect of the product beyond just how it looks.

But the finish on custom soft touch pens and drinkware offers a more practical benefit, as well. The matte finish helps maintain a professional appearance by resisting fingerprints that can often appear on shinier surfaces. For drinkware specifically, a soft touch coating also helps resist condensation, which protects furniture from condensation rings. It also allows customers to maintain a firm grip even if their mug gets wet, as it runs right off the rubberized surface.